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Book Cover to Mission 66 Visitor Centers. With image of Dinosaur NM Visitor Center, view from beneath ramp


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Table of Contentss

Acknowledgements


Introduction

Dinosaur

Wright Brothers

Gettysburg

Pertified Forest

Rocky Mountain

Cecil Doty

Conclusion


Bibliography

Appendix I

Appendix II

Appendix III

Appendix IV



Mission 66 Visitor Centers
Introduction
National Park Service Arrowhead

The Visitor Center



The Mission 66 visitor center remains today as the most complete and significant expression of the Park Service Modern style. Mission 66 planners coined the term "visitor center" to describe a building that combined old and new building programs and that served as the centerpiece of a new era of planning for American national parks. The influence of the Mission 66 visitor center was profound. New visitor centers (and the planning ideas and architectural style they implied) were used in the development or redevelopment of scores of state parks in the United States, as well as nascent national park systems in Europe, Africa, and elsewhere. In 2000, the visitor center is still the core facility of park development programs for parks of various sizes and in various contexts all over the world.

The use of the word "center" indicated the planners desire to centralize park interpretive and museum displays, new types of interpretive presentations, park administrative offices, restrooms, and various other facilities. The underlying theory relates to contemporary planning ideas such as shopping centers, corporate campuses, and industrial parks, all of which sought to give new civic form to emerging patterns of daily life and urban expansion in the late 1940s and 1950s. Like the shopping center, the visitor center made it possible for people to park their cars at a central point, and from there have access to a range of services or attractions. Earlier "park village" planning had typically been more decentralized, with different functions (museum, administration building, comfort station) spread out in an arrangement of individual, rustic buildings. The Mission 66 visitor center brought these activities together in a single, larger building intended to serve as a control point for what planners called "visitor flow," as well as a more efficient means of serving far larger numbers of visitors and cars in a more concentrated area. Centralized activities created a more efficient pattern of public use, and assured that even as their number grew to unprecedented levels, all visitors would receive basic orientation and services in the most efficient way possible.

Considering the commitment of Mission 66 era planners to accommodating the growing numbers of people who wanted to visit the parks, the centralized visitor center was an essential approach to park preservation. The visitor center facilitated, yet concentrated, public activities and so helped prevent more random, destructive patterns of use. The siting of visitor centers was determined by new considerations in park master planning that involved the circulation of unprecedented numbers of people and cars. While on the one hand the Park Service remained committed to making the parks accessible to all who wanted to use them, on the other agency planners also felt it was desirable to continue to concentrate automotive access in relatively narrow areas and road corridors, most of which were already developed for the purpose. As a result, Mission 66 development plans (at least in larger parks) usually called for the intensification of development in existing front country areas, rather than opening back country areas to new uses. This implied road widenings, the expansion of campgrounds and parking lots, and often, the construction of a new visitor center. The visitor center was therefore sited in relation to the overall park circulation plan, in order to efficiently intercept visitor traffic. The criteria for siting Mission 66 visitor centers therefore differed significantly from the criteria for siting and designing the rustic park villages and museums of the prewar era.

The planning and design of visitor centers began in the Park Service offices of design and construction in San Francisco (WODC) and Philadelphia (EODC). Both offices had been established as part of the Park Service's reorganization in 1953, and both were overseen by the central planning and design office in Washington, D.C. Neither the WODC nor the EODC was prepared for the quantity of work Mission 66 would bring to the drawing boards. Rather than hire additional architects and landscape architects who would have to be laid off at the conclusion of Mission 66, the Park Service planned to contract out work to private firms on a project by project basis. In most cases, the Park Service furnished contract architects with preliminary drawings, which the consultants would then use as the basis for the developed design. In some cases, consultants simply provided the contract drawings for designs that had been fully developed in-house. Visitor centers were typically the most expensive new buildings in the parks, as well as high-profile commissions and, therefore, attractive to private consulting firms. [49]

Although the need to hire additional employees for architectural work was commonly explained as a matter of practical necessity, A. Clark Stratton, who replaced Tom Vint as the director of the Washington planning and design office in 1961, offered a different explanation for the influx of contract architects. In an interview, Stratton described how the Park Service was required by the General Services Administration (GSA) to hire professional design consultants for all buildings exceeding $200,000 in cost. Stratton's office could request authority from the GSA to hire their own consultants, or they could allow the GSA to manage their larger projects. Once the specifications and working drawings had been completed, the Park Service took over construction supervision. During the early years of the Mission 66 program, the GSA had handled the Yorktown and Jamestown contracts, yielding "not too satisfactory" results, according to Stratton. The Park Service clearly preferred managing its own projects. Stratton's comments help to explain why most of the Park Service's contracts with private architects involved larger visitor center commissions, while lower budget projects were left to in-house designers. Smaller park buildings, such as comfort stations and employee housing, were standardized and controlled under strict budgetary limitations. [50]

But whether or not consulting architects were employed, in all projects the Park Service retained control over the location of buildings and, in many cases, significant aspects of the consulting firm's design. The planning of early visitor centers reflected the Mission 66 concern with protection and use, the idea that park development provided the key to preservation. According to the 1955 Annual Report, the Park Service decided to locate administration offices, warehouses, shops, and residences away from areas devoted to visitors, creating separate "zones" for maintenance, employee housing, administration, and visitor services. Location within the park was also an important interpretive issue. Planners debated whether visitor centers provided better visitor orientation from a location near the entrance to the park, or were more effective near a significant feature that visitors would want to see and know more about. In some cases, this issue was resolved by creating secondary visitor centers, which were usually little more than a single exhibit space equipped with restrooms.

Throughout the Mission 66 period, the Park Service's overriding goal for its visitor centers was to improve interpretation and stimulate public interest in the park. To do this, the park's "story" was to be told as clearly and effectively as possible. Historians and interpreters played crucial roles in the Mission 66 planning process. According to Robert Utley, chief historian for the Park Service beginning in 1964, historians such as Roy Appleman and Ronald Lee favored siting visitor centers "right on top of the resource" so that visitors could "see virtually everything from the visitor center." [51] The location of visitor centers in sensitive areas often occurred at cultural sites and battlefields, where the purpose of the visitor's trip to the site was to gain a fairly comprehensive understanding of an important historic event. The preservation of cultural and natural resources sometimes became a concern, but was rarely articulated, according to Utley. The siting of a visitor center among the ruined structures at Fort Union, for example, was deemed advantageous for interpretation. During the Mission 66 period, the Park Service strove to educate the public, sometimes even at the expense of encroaching on the historical or natural environment. Mission 66 historians and planners believed that more effective public education justified such encroachments, and that the resulting understanding of sites would lead to greater support for preservation. But if this priority meant sometimes siting visitor centers in sensitive areas, it did not extend to other types of development. Director Wirth emphasized that "definite steps were taken to move as many of the administrative, government housing, and utility buildings and shops as possible out of the national parks to reduce their interference with the enjoyment of park visitors." [52]

Within the visitor center building, Park Service designers faced the challenge of orienting visitors and directing them to desired services. These design decisions also affected visitor impact on park resources. The visitor center was considered "the hub of the park interpretive program," and a method of orienting park visitors who "lacking these services, drive almost aimlessly about the parks without adequate benefit and enjoyment from their trips." [53] Not only was the visitor center a signpost intended to attract the aimless visitor within, but also a method of distributing information and other services in the most efficient and significant manner. Park Service architects confronted such issues in the development of building "circulation" or "flow" diagrams. Visitor circulation patterns were particularly important in this type of building, because people were expected to use the building in different ways; while some would study the exhibits and watch the films, others were only interested in visiting the restrooms or purchasing a park map. At this early date, Park Service architects had no precedents for use patterns, and, therefore, only a vague idea of how the new buildings would function.

The Park Service design and construction staff and interpretation staffs held joint meetings on visitor center planning in November 1957 (EODC) and February 1958 (WODC) and distributed their general findings in a summary. The discussions focused on participants' experience at early visitor centers, particularly those at Colonial National Historical Park and Grand Canyon. Conference participants discussed the desirability of open design, the need for outdoor restrooms, the importance of determining anticipated numbers of visitors, and the consideration of administrative requirements. Planning visitor center interpretation in conjunction with roadside and trailside interpretation was also encouraged. Individual spaces were to be designed with environmental factors in mind. If the lobby served as "a transition area for the harassed visitor between the crowded highway and the park atmosphere," it should "convey a mood and invite a relaxed frame of mind." Assembly rooms had actually become multiple use spaces and were more effective with flat rather than sloping floors. These spaces also played a role in the visitor's "transition from 'outside' into the park atmosphere." Exhibits might require artificial light for curatorial purposes, but they also benefited from a little daylight "to avoid claustrophobia." Finally, information counters could only function effectively at the minimum height requirements suggested, and portable counters were often most useful. [54]

In his discussion of visitor center placement, John B. Cabot, supervising architect for the EODC, described three potential locations. An entrance visitor center established the mood of the park and introduced the visitor to "the total interpretation of park values." The "en route" center posed the problem of simultaneously introducing the visitor to the park and providing information about the site to be visited. Most common was the "terminal visitor center," located at a popular destination, which supplied the visitor with a summary of park values while incorporating relevant information about the area; architects of these centers were encouraged to make use of surrounding views in their designs. According to Cabot, the location of the visitor center influenced the development of the building program because placement "affects how, in what sequence, the story is told, as well as how much or how little." This narrative depended, to a great extent, on the type of park under consideration. Whereas any of dozens of locations on the edge of natural areas might serve to orient visitors in wilderness parks, most historical parks could only be adequately understood with the help of interpretation presented in close proximity to the commemorative site. In a January 1960 report on visitor centers, the chief of interpretation commended the "desirable" siting of Colonial (Yorktown), which featured an "excellent view of the battlefield from the Seige Line Lookout on the roof of the visitor center," but criticized that of Grand Canyon, which stood midway between Mather Point and Grand Canyon Village, as "too far removed (1/3 mile) from the Canyon Rim . . ." Park Naturalist Shultz commented that "a visitor center should be 'in touch' with the feature it interprets." [55]

Once planners had chosen a building site, architects considered the park's story on a more intimate level. Cabot demonstrated how "visitor sequence diagrams" (flow diagrams) showed alternatives for visitor travel through a series of spaces; a typical example placed reception/information (lobby) in the center, with the assembly (auditorium), toilets, administration, and interpretation (museum exhibits) areas grouped around it. In the diagrams, spaces were represented by circles of varying sizes. One alternative placed a circulation terrace between the various areas, allowing the visitor to choose his or her route. Cabot suggested that architects develop a sequence analysis, flow diagram, and estimates of spatial dimensions before beginning preliminary drawings. Such planning required a close working relationship between museum professionals and architects, as indicated by Cabot's lengthy outline for visitor center design. [56] The "architectural treatment" of assembly or audio-visual rooms depended, in part, on mechanical systems and park programs. Funding for certain "audio-visual devices" became available in 1956, too late for incorporation into early visitor center plans, such as the Fort Frederica Visitor Center on St. Simons Island, Georgia. In the future, Ronald Lee recommended supplying architects with audio-visual related information, including descriptions of the devices, whether accommodations were needed for slide or film projectors, the audience's seating requirements, and the possibility of dividing auditorium space for several smaller presentations. Architectural consideration of such factors would lead to the development of "rooms which open from the lobby and which are separated from the exhibit rooms in order to keep the devices from distracting the visitor in his enjoyment of the exhibits." [57] Both Cabot and Lee encouraged architects to work closely with the interpretive branch and to contact consultants at the Washington Office for assistance in designing suitable spaces.

The professional partnership between Park Service designers and planners and interpreters and curators dated back at least to the creation of the Museum Division in 1935. During the planning stages of the Jefferson National Expansion Memorial, the Museum Division developed exhibits for the future museum and catalogued significant architectural fragments from the site as it was cleared for construction. In the early 1940s, architect Lyle Bennett wrote up a "Checklist for Museum Planning," addressing issues that would become relevant in his Mission 66 visitor centers designs. The close relationship between exhibit and architectural designers was strengthened by Tom Vint during the early years of Mission 66. Vint discussed exhibits at Grand Canyon with architect Cecil Doty, and it was typical for him to consult with Ralph H. Lewis or another museum expert on interpretive aspects of visitor center design. [58] Ten years after the official conclusion of Mission 66, Lewis published Manual for Museums, a technical handbook for curators on collections management. Although visitor centers are beyond the scope of the work, its frontispiece is a color photograph of the Mission 66 visitor center at Wright Brothers National Memorial. This "characteristic example of museums in the National Park System," was still a suitable representation of current Park Service curatorial standards nearly twenty years after its construction. [59]

Mission 66 caused a surge of activity in the museum branch of the Park Service that led to the re-opening of the Western Museum Laboratory in San Francisco's Old Mint building. [60] Within months of its organization, the laboratory began work on exhibits for Quarry Visitor Center at Dinosaur National Monument, the Mission 66 building slated for a grand opening June 1, 1958. [61] Correspondence between the Division of Interpretation and the director indicates that Park Service museum professionals influenced the design of the center. The contract architects, Anshen and Allen, drew up exhibit plans based on the Western Museum Laboratory's requirements. In April, the Laboratory corrected some circulation problems in the construction drawings. [62] Since the museum professionals must have provided preliminary designs, other alterations may have taken place during the planning process.

The development of the visitor center not only increased the demand for museum work, but also opportunities to supplement traditional dioramas and displays with more innovative "hands on" exhibits and audio-visual productions. The Mission 66 report of 1956 noted that museums were frequently part of the administration building or visitor center and emphasized the great importance of museum collections in preserving "priceless national legacies." Audio-visual presentations were also seen as a means of reducing costs and presenting interpretive material more quickly and effectively. Improvements in mechanical systems and the production of high-quality 16 mm films were the wave of the future. This technology would replace more traditional museum exhibits—and change the role of museum professionals—in later visitor centers, such as the Headquarters at Rocky Mountain National Park, Colorado. Even the 1963 preliminary designs for this building featured an enlarged audio-visual room rather than exhibit space, demonstrating the transformation from museum-administration building to visitor center within the decade.

This abstract rendition for 1959 National Park Service brochure cover
Figure 10. This abstract rendition of a visitor center appeared on the cover of the 1959 National Park Service brochure, Mission 66 in Action.

The cover of "Mission 66 in Action," a 1958 brochure promoting the program, features a streamlined, modern visitor center and viewing terrace dotted with visitors. Another drawing of a simple, rectangular visitor center building is pictured inside. Thirty-four of these new "focal points of park activity" had already been completed and twenty were under construction. By this time, the Park Service was on its way towards establishing standards for visitor centers, at least in terms of in-house examples. The design conference offered park architects important tips on early planning and guidelines for developing appropriate buildings. Park publications promoted modern materials for design, and during the early 1960s, Park Service personnel could look at their own publications for guidance.

Park Practice Design, a joint publication of the Park Service and the National Conference on State Parks, featured a rustic wood museum building in 1957, but qualified its praise with the observation that it had "limited application because of its architectural character and the fact that it would be relatively expensive to construct." These issues were no longer applicable in 1962, when the publication emphasized the centralization of functions, circulation of visitors, and presence of modern utilities in visitor centers at Pipestone, George Washington Carver, and Everglades. Writing for the Park Service newsletter Guidelines, Howard R. Stagner, chief of the Division of Natural History and a member of the original Mission 66 planning staff, compared visitor centers to modern businesses. The overwhelming purpose was luring people inside. Stagner noted the absence of any standard plan for visitor centers, since each varied according to its reason for being. Taken out of context, the visitor center had no inherent value, but placed near a point of interest, it became indispensable to the curious park visitor. By 1963, museum professionals described how the visitor center allowed the Park Service to "orient the public according to its own objectives." This was achieved through what had already become a standard set of experiences: approaching the information desk, discovering one's location on a map, watching a narrated slide production, visiting the museum, taking in a view, and then proceeding down the road to a major attraction. [63]

During the last few years of Mission 66, both the EODC and the WODC experimented with visitor center plans that moved away from the centralized, single building model. The new designs were of two basic types—an entry lobby with distinct wings for other services and a series of independent buildings grouped around a courtyard or terrace. The visitor center and administration building at Saratoga, New York, designed by Don Benson and the EODC staff in 1960-1962, is an early example of this effort to clarify services and the circulation between them. Offices are housed in a hut-like space adjacent to a similar form containing a lobby and roofed terraces. These six-sided "huts" are connected by a corridor to the assembly/museum area, which is similar in plan and outward appearance. The exterior walls of all three areas are covered with beveled wood siding and the six-sided pointed roofs are protected by hand-split wood shingles. Although the Salt Pond Visitor Center (1964), Cape Cod National Seashore, Massachusetts, was based on a different plan and aesthetic treatment, it also effectively dispersed services into three distinct areas. EODC Architect Ben Biderman designed the visitor center with a central entrance lobby between an audio-visual room and museum. The elevation reads as three separate buildings, but the two wings are connected to the lobby with glassed-in corridors. In contrast to the Saratoga Visitor Center, Salt Pond emphasized the character of each area with distinctive roof designs and wall treatments.

Salt Pond Visitor Center
Figure 11. Salt Pond Visitor Center, Cape Cod National Seashore.
Courtesy National Park Service Technical Information Center, Denver Service Center.

The WODC also began experimenting with alternatives to the centralized, single-building visitor center during the later years of the program. Cecil Doty produced a visitor center on the "three hut model" with pointed shake roofs for Curecanti Visitor Center (1965) in Colorado, but the building was completely re-designed by a contract architectural firm. The reverse situation occurred at Cabrillo Visitor Center, San Diego, for which Doty chose a more centralized plan that contract architect Frank L. Hope reconfigured as three separate buildings in 1965. In this case, the administration building, exhibits/auditorium, and viewing/sales buildings were grouped around an open-air courtyard. Roughly contemporary with this design were the plans for the headquarters at Fort Raleigh, Cape Hatteras National Seashore (1964-1965), and the Kalapana Visitor Center at Hawaii Volcanoes (1965-1966; destroyed by a lava flow in 1989). The visitor center portion of Fort Raleigh was completely separate from the headquarters, a series of "pod-like" buildings. The Hawaiian structure featured an office building, comfort station, and exhibit room with attached lanai (porch). Both of these buildings, and perhaps not coincidentally most of these later visitor centers, made extensive use of wood shingles, built-up roofs, and decorative wood siding. Although "classic" visitor centers were still designed in the late 1960s, this move towards decentralizing visitor services appears to have been both a response to visitor circulation issues and a reaction to a design trend that would appear in school buildings and other public facilities during the late 1960s and 1970s.


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